Our experiences and memories are infused with images and feelings and photographers are able to capture the essence of the ephemeral in their images. Our mission at VTph editions honours their work—to expose their ‘visual thoughts’ to the world and for you to be able to view and possess an act of creation.
Artists and photographers all over the world are constantly observing and processing the environment – they capture zeitgeist and history through a lens. Artists make visible the changes and great transformational processes in the world.
Apart from the gallery, studio and art fair visits, we bring their inspiring pieces to market for an online audience.
VTph editions sets high standards in seeking the best works from both new and renowned photographers and artists. We are collaborating with artists who have regular exhibitions in galleries, institutions and museums. These artists are often living in residencies around the globe, exploring their new artistic projects.
We’re proud to present their beautiful pieces to new and established collectors and buyers who value artistic visions. We sell to clientele who have a deep interest in meaningful art whether in their photography collection or simply for their homes. The photography we offer is like an authentic statement that goes beyond trends and decor. It is timeless.
We also want to promote contemporary photography and artistic positions and inspire through our editorials and behind-the-scenes stories. Our site is like a multi-lens camera, providing a diverse range of insights into the artist’s process and their studios as well as makers, curators, art advisors, collectors, and the people working with art and photography.
Nadine Ethner is the founder and visionary behind this idea. For Nadine, artists unveil the hidden, making visible the unseen. They tell us stories of time and space, people and places, as well as emotional, political and social states of mind—pursuing modes of being where others would not normally go. They enrich our world.
Prior to this venture, Nadine founded VTph Visual Thoughts—-an online magazine that would link art lovers, photographers, galleries and institutions.
Nadine has lived and worked in Rome for seven years and travelled through Japan, India, Europe, and North Africa. She studied art and design in Germany & Italy (Rome) and has been immersed in the photographic world and in the craft of creation. In her professional life, Nadine has always collaborated with other artists, designers, institutions, cultural associations as well as a diverse array of companies, agencies, and teams from different fields including e-commerce, publishing houses, travel, and automotive. Now, she brings both worlds together.
Anna Rösch, the Co-Founder of VTph, comes straight from the social entrepreneurship sphere where she spent many years building and consulting numerous start-ups in addition to working as a consulting expert in business finance, operations, and analytics. She studied sociology and economics in Konstanz and, at one time, lived in an artist project house in Bangkok. Her intention is to open the art market to new, progressive collectors who have a strong sensibility for the up and coming.